Perfect Black Swan
Client
Toby Burke
Deliverables
– Identity
– CD design and packaging
Perfect Black Swan is the collaborative music, photography and fiction project of Australian-born, LA-based singer/songwriter, producer and writer Toby Burke. 1 is an experimental instrumental music and photographic project that featured Toby collaborating with Australian photographer Warwick Baker.
Toby writes of his long-term collaboration with Will Mahon of Atticus Design:
When I first recorded music to sell to people, Will and I would burn all the CDs ourselves and make the packaging from photocopies and a stamp (for colour). It was a satisfying experience and one that after four label releases, I wanted to revisit.
1 is less hand-made than that first CD, but with more resources available than all those years ago, Will and I had the CDs pressed and took the opportunity to use a traditional book printing company to make the packaging.
Using the photographs which Warwick Baker had been inspired to take upon hearing a mix of the record, the result is a beautiful, simple fold-out package on recycled card. Each hand-stamped from 1 – 500. Just like the music, it is somewhat experimental… an opportunity for people who still believe in “collecting” records to buy something unique, artful and (hopefully) beautiful, to the eye and the ear.
